Singles reviewed in NME by James Brown 23rd March 1991

Singles reviewed by James Brown. Taken from the N.M.E. 23rd March 1991.

Came across this after talking about Loaded in a previous post.

For those that don’t know, before James Brown became “the creator of Loaded, instigator of laddism, award-winning editor and the man who revolutionised men’s magazines…” he used to work at N.M.E. However, the above quote goes on to say “….has parted company with GQ after a serious lapse in taste and some disappointing sales figures.”

The serious lapse of taste in question being his glorification of Rommel and the Nazis. His prodigious and out of control coke habit didn’t help matters either. Read the full story about him getting fired in this piece from The Independent 1999.

Disappointingly it turned out to be just a small set-back as he went on to form his own publishing company, which he then sold in 2003 for £6.4m. “Good work fella!” as he himself might have put it at one time.

Presumably Alex James now invites him over to his country house, where, over an organic cheese plate, they both reminese about the follies of their youth, whilst smuggly patting themselves on the back for behaving like class-A cocks yet still managing to come away from it all smelling of roses.

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Preview - Caitlin Moran Celebrity Squared 16th April 1994

Preview section of Melody Maker featuring Caitlin Moran Celebrity Square, 16th April 1994.

God this is awful. Loaded “lad culture” instantly permeates into Melody Maker and society generally. Every part of this piece of fluff from the “She’s a Bird…” intro, to the questions, “Have you shagged anyone famous”, to the porn star pout photo is just terrible. Why did you let Simon Price & IPC do this to you Caitlin? Ah yes….you’d made it on to the telly by this time and the show had to be promoted because it was a crap.

For the curious compare and contrast Greg Dulli to this scene of domestic bliss at Mr. & Mrs. Paphides. Also note the quirky coincidence of the “Dora Dora Dora” title in the main piece on this page (one of Caitlin’s daughters is called Dora)

Few of us remained imune from being swept up into the whole Loaded “new lad” thing at the time though. I’ve just remembered a little anecdote from a Loaded Christmas party I went to. Can’t bring myself to confess publicly but I hang my head in shame at the memory of it.

Hello to all you PlanB forumites by the way. More ET coming over the weekend.

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